XTERRA Transitions to Virtual Race Bags
XTERRA has selected the Virtual Race Bags™ online platform to provide event participants special offers and messages from national and local sponsors, as well as XTERRA licensees, at its U.S. Championship events.
“It’s a better solution for the environment and for our sponsors,” said XTERRA President Janet Clark. “We’ll still provide the highly coveted Paul Mitchell samples and things of this nature, but everything that used to come as paper – flyers, postcards, and such – will now go online. In addition to cutting the waste, our sponsors will be able to tell immediately what offers are working and what are not so they can adjust accordingly as the season progresses.”
Virtual Race Bags delivers sponsor deals, offers and messages to event participants using an online platform that is customized for each event.
“We are thrilled to be working with Team Unlimited for the XTERRA Championships to provide our turn-key marketing platform that delivers value to participants, sponsors and national brands,” said Gary Schwake, President & Co-Founder of Virtual Race Bags™. “We look forward to helping advance the digital and environmental initiatives for events of all sizes across the U.S. and Canada.”
About Virtual Race Bags™
Virtual Race Bags provides a turn-key online platform for Organizers of endurance events to efficiently and cost-effectively deliver sponsor messages to event participants. Much more than a simple “virtual goody bag,” Virtual Race Bags delivers sponsor deals, offers and messages to event participants using an online platform that is customized for each event. Virtual Race Bags was founded in 2010 by a team seeking to leverage their experience as Event Directors, Sponsors and Athletes to help significantly improve the experience with the iconic race bag. Learn more about us at www.VirtualRaceBags.com
Virtual Race Bags™ … Get Your Green On!